Fail Fast should be Learn Quickly

Lean startup methodologies often advocate failing fast. This suggests that you need to fail to make a step forward. Is that one step forward and two steps back? What you really want to do, to further your business, is to learn. To learn how you can make iterative, actionable changes to your business that help it grow.

The best way to get from 0 sales to $1 to $1million is to make steady, sustainable growth actions. How do you do this? You learn. You learn about your market, your customers and your sales and marketing process. It's simple but it's not easy. However, if you make small decisions that you can learn from, whatever the outcome, you will improve. This is where the compounding of success comes in.